#Culture

DISCOVER BMW

IN THE SPOTLIGHT: JASON THORNE.

IN THE SPOTLIGHT: JASON THORNE.

BMW sat down with Jason Thorne to talk about his journey to become Experiential and Sports Marketing Events Manager at BMW UK.

LUXURY MUST AROUSE EMOTIONS.

LUXURY MUST AROUSE EMOTIONS.

Adrian van Hooydonk, Chief Designer of BMW Group, discusses the new appearance in the segment of BMW's most exclusive vehicles.

THE 3: THE MAKING OF AN ICON.

THE 3: THE MAKING OF AN ICON.

Discover the evolution of the BMW 3 Series, known as the ultimate driver’s car.

ROAD TO COACHELLA WITH BMW i AND KHALID.

ROAD TO COACHELLA WITH BMW i AND KHALID.

BMW i partners with Khalid for the Road to Coachella Valley Music and Arts Festival.

IN THE SPOTLIGHT: EMMA BENNET-MORRIS, GLOBAL LEADER DEVELOPMENT PROGRAMME, BMW UK.

IN THE SPOTLIGHT: EMMA BENNET-MORRIS, GLOBAL LEADER DEVELOPMENT PROGRAMME, BMW UK.

BMW sat down with Emma Bennet-Morris from the Global Leader Development Programme, and talked about moving to Munich.

IN THE SPOTLIGHT: MICHELLE ROBERTS, BMW UK MARKETING DIRECTOR.

IN THE SPOTLIGHT: MICHELLE ROBERTS, BMW UK MARKETING DIRECTOR.

From BMW Graduate to Marketing Director of BMW UK, spend a few minutes getting to know Michelle Roberts and hear more about her journey.

IN THE SPOTLIGHT: CHRIS LEARMONTH, MANAGING DIRECTOR FOR BMW PARK LANE.

IN THE SPOTLIGHT: CHRIS LEARMONTH, MANAGING DIRECTOR FOR BMW PARK LANE.

BMW sat down with Chris Learmonth, Managing Director for BMW Park Lane, and talked about working at BMW.

IN THE SPOTLIGHT: TAO DING, GLOBAL LEADERSHIP DEVELOPMENT PROGRAMME.

IN THE SPOTLIGHT: TAO DING, GLOBAL LEADERSHIP DEVELOPMENT PROGRAMME.

BMW sat down with Tao Ding to and talk about the Global Leadership Development Programme.

IN THE SPOTLIGHT: ZOE KEALEY AND HENRY OAKES, BMW STUDENT PLACEMENT INTERNS.

IN THE SPOTLIGHT: ZOE KEALEY AND HENRY OAKES, BMW STUDENT PLACEMENT INTERNS.

BMW sat down with Zoe Kealey and Henry Oakes, Student Placement Interns, and talked about starting at BMW.

IN THE SPOTLIGHT: LEON VAN SCHIE, GENERAL MANAGER MINI BRAND COMMUNICATIONS.

IN THE SPOTLIGHT: LEON VAN SCHIE, GENERAL MANAGER MINI BRAND COMMUNICATIONS.

BMW sat down with Leon Van Schie, General Manager MINI Brand Communications, and talked about working at MINI.

IN THE SPOTLIGHT: MICHAEL WILCOCK, DIGITAL MARKETING EXECUTIVE FOR BMW UK.

IN THE SPOTLIGHT: MICHAEL WILCOCK, DIGITAL MARKETING EXECUTIVE FOR BMW UK.

BMW sat down with Michael Wilcock, Digital Marketing Executive for BMW UK, and talked about working at BMW.

IN THE SPOTLIGHT: GRAEME GRIEVE, MANAGING DIRECTOR FOR BMW GROUP UK AND IRELAND.

IN THE SPOTLIGHT: GRAEME GRIEVE, MANAGING DIRECTOR FOR BMW GROUP UK AND IRELAND.

BMW sat down with Graeme Grieve, Managing Director for BMW Group UK and Ireland, and heard about his experiences at BMW.

WHAT WILL A TRULY GLOBALISED WORLD LOOK LIKE?

WHAT WILL A TRULY GLOBALISED WORLD LOOK LIKE?

The sixth instalment of the BMW i Future Thought Series investigates the widely disputed topic of globalisation.

HOW WILL TECHNOLOGY SHAPE OUR WORKING LIVES?

HOW WILL TECHNOLOGY SHAPE OUR WORKING LIVES?

Taking a look into the future, part five of the BMW i Future Thought Series explores new working methods and what changes are already being made.

HOW WILL WE FIND CONTENTMENT IN THE FUTURE?

HOW WILL WE FIND CONTENTMENT IN THE FUTURE?

The fourth part in the BMW i Future Thought Series aims to answer the question of how future technology – combined with a more in-depth knowledge of how the human brains works – will affect how we can stay stress-free and content in the modern age.