2019 Open Work.
BMW Open Work is a joint creative endeavour launched in 2017 that brings together art and technology in pioneering multi-platform formats.
In 2019, BMW has worked with Paris-based artist Camille Blatrix, whose work has been displayed at Palais de Tokyo, Paris and the Sculpture Center, New York. Exploring themes of physical perfection and production techniques, Blatix has decided to use BMW individual as a focal point for his work, making the most of BMW Group’s vast skills and craftmanship with regards to customisation.
Fattori Franchini said: “At its third year, BMW Open Work has developed into a unique encounter between industrial knowledge, technology, and artistic thought. Working with such a talented practitioner as Camille Blatrix is an exciting privilege. I can’t wait to see how his interest in the emotional possibilities of functional objects produces new and uncanny relationships through working with BMW.”