A NATION OF ACTIVE TOURERS.

As travel reopens and the sun starts to peek out, there’s been a shift in outlook on life with a refreshed enthusiasm to act on our ambitions and set off in pursuit of new experiences and adventures. 2022 has brought us a new-found zest for life and we’re more driven than ever to take up new skills, travel to different places, and get more active both physically and mentally.   

LIVING IN THE MOMENT.

Over half of respondents to a recent survey we carried out showed that compared to 12 months ago, we’re now more focused on short-term goals that give us instant pleasure or make us feel good, rather than longer-term financial or career goals. Also, an impressive two-thirds (68%) of us are now more motivated to embrace life than ever before.

So, we asked 2,000 people what their biggest ambitions are. Making the top 20 shortlist were learning a language, learning to dance, driving on a racetrack, and conquering a mountain. What’s your ambition?

 

THE ACTIVE TOURER MAP.

The UK is full of thrilling experiences, so you never know, the excitement you crave may not be too far away. To encourage you to achieve amazing things, no matter how big or small, and to celebrate the launch of the new 2 Series Active Tourer, check out the map to discover something you’ve always wanted to do, just a short drive away. 

THE BMW 2 SERIES ACTIVE TOURER