DISCOVER BMW

BMW STORY OF DESIGN.

BMW STORY OF DESIGN.

For more than 100 years, BMW have been driven by design. Design that makes the functional, beautiful. Or the beautiful, functional. Design that redefines a generation of automobiles or reignites a love of driving.

GEARING UP FOR LONGER DRIVES.

GEARING UP FOR LONGER DRIVES.

Useful advice and handy driving tips to make sure your BMW is ready for longer drives.

HOW TO DRIVE A BMW M5 COMPETITION ON TRACK.

HOW TO DRIVE A BMW M5 COMPETITION ON TRACK.

Steve Sutcliffe takes the BMW M5 Competition to our favourite British circuits, showing you how to get the most from your performance car on track.

THE ART OF THE SUNDAY DRIVE.

THE ART OF THE SUNDAY DRIVE.

This year many of us have been stuck inside and confined to the same daily routine. We teamed up with renowned designer, Patrick Grant, to revive the Sunday drive after lockdown ends in the spring and reclaim it as an occasion to enjoy in style – which he did in the brand new BMW 4 Series.

HUMANISING TECHNOLOGY.

HUMANISING TECHNOLOGY.

Discover the team behind BMW's first ever visual identity for the new BMW iX's Intelligent Personal Assistant.

NEW BMW i4 BRINGS ELECTRIC FLAIR.

NEW BMW i4 BRINGS ELECTRIC FLAIR.

Discover how final tests on the new all-electric BMW i4 are ensuring typical BMW sporty flair.

FORM FOLLOWS FUNCTION.

FORM FOLLOWS FUNCTION.

Discover how renowned artists interpret BMW's innovative wheel found on the new iX3 Premier Edition

WHAT MAKES THE M5 CS SPECIAL?.

WHAT MAKES THE M5 CS SPECIAL?.

Discover the extraordinary details that make the M5 CS a benchmark for style and performance.

THE IMPORTANCE OF FIRST IMPRESSIONS.

THE IMPORTANCE OF FIRST IMPRESSIONS.

Discover what Professor Alexander Todorov has to say about first impressions and status symbols like cars.

BMW'S MODERN SAFETY CHARMS.

BMW'S MODERN SAFETY CHARMS.

Discover how the new BMW iX3 Premier Edition uses innovation to keep you safe, just like a guardian angel.

BMW iX3 PREMIER EDITION: A SEAMLESS LIFE.

BMW iX3 PREMIER EDITION: A SEAMLESS LIFE.

Discover the future of exploring thanks to the new BMW iX3 Premier Edition and its intuitive digital services.

BMW UK CORONAVIRUS STATEMENT.

BMW UK CORONAVIRUS STATEMENT.

Discover the health and safety measures that BMW is taking during the development of the Coronavirus disease.

BMW FINANCIAL SERVICES COVID-19 CUSTOMER UPDATE.

BMW FINANCIAL SERVICES COVID-19 CUSTOMER UPDATE.

Discover the health and safety measures that BMW Financial Services is taking during the development of the Coronavirus disease.

BMW SUCCESS AT THE WHAT CAR? AWARDS.

BMW SUCCESS AT THE WHAT CAR? AWARDS.

Discover which models from the BMW range won awards at the What Car? Awards 2021.

VISIONS OF MOBILITY.

VISIONS OF MOBILITY.

Take a glimpse into the future with the help of five experts, who outline their ten-year vision for mobility.